{"version":"https://jsonfeed.org/version/1","title":"Catch My AI","home_page_url":"https://catchmyai.com","description":"Catch My AI","author":{"name":"Catch My AI"},"items":[{"id":"https://catchmyai.com/f/top-researcher-said-theres-a-10%25-chance-ai-kills-us-all","html_content":"

On Tuesday, Anthropic researcher Jacob Coxon resigned, saying flatly that neither Anthropic nor OpenAI — where he'd also worked — was \"acting responsibly,\" and that both companies were racing toward self-improving superi...

","url":"https://catchmyai.com/f/top-researcher-said-theres-a-10%25-chance-ai-kills-us-all","title":"Top Researcher Says There's a 10% Chance AI Kills Us All","summary":"On Tuesday, Anthropic researcher Jacob Coxon resigned, saying flatly that neither Anthropic nor OpenAI — where he'd also worked — was \"acting responsibly,\" and that both companies were racing toward self-improving superi...","date_modified":"2026-09-10T13:00:00Z"},{"id":"https://catchmyai.com/f/ai-can-execute-anything-it-still-cant-tell-you-whats-good","html_content":"

\"Taste is the new scarce skill\" has become one of 2026's most repeated marketing sentences. Forbes has run it. So has half of LinkedIn. There's now a cottage industry of workshops promising to teach you \"aesthetic judgme...

","url":"https://catchmyai.com/f/ai-can-execute-anything-it-still-cant-tell-you-whats-good","title":"AI Can Execute Anything. It Still Can't Tell You What's Good.","summary":"\"Taste is the new scarce skill\" has become one of 2026's most repeated marketing sentences. Forbes has run it. So has half of LinkedIn. There's now a cottage industry of workshops promising to teach you \"aesthetic judgme...","date_modified":"2026-09-09T17:53:08Z"},{"id":"https://catchmyai.com/f/why-ai-free-is-becoming-a-luxury-brand-position","html_content":"

In February 2026, Gucci posted a set of AI-generated images to promote its Milan Fashion Week show. Within hours, its own customers were calling the campaign \"cheap\" and \"tacky\" in the comments. The core complaint was bl...

","url":"https://catchmyai.com/f/why-ai-free-is-becoming-a-luxury-brand-position","title":"Why \"AI-Free\" Is Becoming a Luxury Brand Position","summary":"In February 2026, Gucci posted a set of AI-generated images to promote its Milan Fashion Week show. Within hours, its own customers were calling the campaign \"cheap\" and \"tacky\" in the comments. The core complaint was bl...","date_modified":"2026-09-09T00:52:13Z"},{"id":"https://catchmyai.com/f/hyper-personalization-at-scale-what-it-actually-costs","html_content":"

Every vendor pitch about AI personalization leads with the upside. More relevant messages, higher conversion, deeper loyalty. What almost none of them lead with is the bill — and I don't mean the software subscription.

","url":"https://catchmyai.com/f/hyper-personalization-at-scale-what-it-actually-costs","title":"Hyper-Personalization at Scale: What It Actually Costs","summary":"Every vendor pitch about AI personalization leads with the upside. More relevant messages, higher conversion, deeper loyalty. What almost none of them lead with is the bill — and I don't mean the software subscription.","date_modified":"2026-09-04T16:00:00Z"},{"id":"https://catchmyai.com/f/who-owns-an-ai-generated-ad","html_content":"

Somewhere in your ad server right now is a piece of creative nobody owns.

","url":"https://catchmyai.com/f/who-owns-an-ai-generated-ad","title":"Who Owns an AI-Generated Ad?","summary":"Somewhere in your ad server right now is a piece of creative nobody owns.","date_modified":"2026-09-01T19:00:00Z"},{"id":"https://catchmyai.com/f/answer-engine-optimization-why-your-seo-strategy-is-obsolete","html_content":"

I've spent 25 years telling clients that ranking #1 on Google was the finish line. I need to walk that back.

","url":"https://catchmyai.com/f/answer-engine-optimization-why-your-seo-strategy-is-obsolete","title":"Answer Engine Optimization: Why Your SEO Strategy Is Obsolete","summary":"I've spent 25 years telling clients that ranking #1 on Google was the finish line. I need to walk that back.","date_modified":"2026-08-28T01:04:05Z"},{"id":"https://catchmyai.com/f/agentic-ai-is-already-running-your-campaigns","html_content":"

Every few years, a term shows up in marketing that gets used so loosely it stops meaning anything. \"Agentic AI\" is having that moment right now. I've sat in enough vendor pitches this year to hear it applied to everythin...

","url":"https://catchmyai.com/f/agentic-ai-is-already-running-your-campaigns","title":"Agentic AI Is Already Running Your Campaigns","summary":"Every few years, a term shows up in marketing that gets used so loosely it stops meaning anything. \"Agentic AI\" is having that moment right now. I've sat in enough vendor pitches this year to hear it applied to everythin...","date_modified":"2026-08-10T16:00:00Z"},{"id":"https://catchmyai.com/f/the-death-of-the-entry-level-job-25-years-of-agency-hiring","html_content":"

I hired my first junior employee almost 25 years ago. I've hired dozens since — coordinators, analysts, account managers, digital specialists — people with a couple years of experience or none at all, who I bet on becaus...

","url":"https://catchmyai.com/f/the-death-of-the-entry-level-job-25-years-of-agency-hiring","title":"The Death of the Entry-Level Job: 25 Years of Agency Hiring","summary":"I hired my first junior employee almost 25 years ago. I've hired dozens since — coordinators, analysts, account managers, digital specialists — people with a couple years of experience or none at all, who I bet on becaus...","date_modified":"2026-08-07T16:00:00Z"}]}